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Showing posts with the label intern

2017: year in review, user feedback and intern expectations

The reason why this post has taken some time to come is there's simply too much going at My Day To-Do right now. There are far too many disparate (different) things for me to keep my head around, hence I simply haven't had the time to write a post about it all...at least till now. This going to be a slightly shorter post and it will have a slightly different structure to my usual blogposts. 2017 Year in review It was a pretty good year for My Day To-Do and we experienced significant growth at My Day To-Do, let's start with a short summary of it all. Summary My original goal going into year 2017 was to increase download numbers of My Day To-Do , and end the run of abysmal download numbers of 2016. How bad? 44 downloads per month for Lite yes that bad.  As far as the goal  of download numbers is concerned, 2017 was a very successful year for My Day To-Do. Here's a breakdown of the the total download numbers Total downloads: 10, 500 Now a break dow...

Startup management - Hire, manage interns & company growth

A few months ago something new happened at my startup, I got the first ever person to work for My Day To-Do i.e. I found a marketing intern. Interestingly enough as it turned out it would also be the first ever person that I would 'let go'. However I had hired two marketing interns and while I had to let one go, the other one stayed and I was very happy with how he had performed. In this blogpost, I will share my story of what happened with the first intern as well as describe in detail about how I managed the other intern's time. Background to getting help I have already talked about ( here ) how as of this year my startup  ( My Day To-Do ) is finally out of my apartment and into the Catapult co-working space at UNSW. Combine that with the limitation of me trying to do and manage every single aspect of my business, I thought why not get some help? Marketing is one of the weakest aspects of my business, I mean seriously, I am a man with  a background in Computer S...

What is App Store Optimization (Optimisation)? and how to explain it to someone

As I have talked about in my previous post , my startup My Day To-Do has grown to the point that I have to consider getting some marketing help (get marketing interns). Now,  App Store Optimisation(ASO)  is a (relatively) new concept and I cannot expect the marketing intern to know about it, therefore I must prepare for the possibility to explain it to them. In this post I will outline my process of explaining ASO to the marketing intern working with me at  My Day To-Do . I will not be explaining what ASO is but rather my four step method of helping someone understand what ASO with the use of some online reading material and real world examples. Background It was only when I released my first mobile (iOS) app that I actually got to know about App Store Optimisation(ASO) and how? well it's a little hard for me to remember exactly what it was? but this app launch guide does shed some light into it. Prior to this, I had heard about this thing called SEO (search engi...