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China is one of the most important markets in the world and one of my goals with My Day To-Do is to generate a solid active user-base in China. Lately I have doubled my my efforts to expand further into that market, that lead to this month when I (we) have had a rather significant and entirely believable spike in downloads from China. In this post I will be talking about some of the things that I (we) have done, am doing and will be doing to keep the momentum. p.s. the spike is not like 10,000 daily downloads or so but a steady stream of downloads from the region, read on to know more about the download numbers. Background  How did China become an important market for me? China wasn't always an important market for me, however that changed when I ran a sale on My Day To-Do last Christmas and as I have mentioned in this post , unexpectedly for me, China was the region with the highest number of downloads during that sale period. Ever since that, I have been thinking...

It's new years eve and this is perhaps the last day I am offering My Day To-Do for free on the app store. I started offering My Day To-Do for free as a holiday offer from 24th of Dec, 2016 to 1st of January 2017. Since then I have seen a significant spike in downloads with a majority of the downloads coming from China. This is awesome, as unlike it's free sibling My Day To-Do Lite , My Day To-Do pro version hasn't seen that many downloads, so this is a great way to get it to a wider audience. Why did I offer my app for free? App Analytics in iTunesConnect told me that there were a number of "product page views" for My Day To-Do on the App Store, so I realised that one of the obstacles for people from downloading the app could be the $4.49aud price tag. Hence I decided to remove that obstacle for some time and in doing so I was hoping to get some user feedback or to get people to leave a review on the App Store. What do I think contributed to the download...