Trying to generate revenue in a startup(mobile app based)
My Day To-Do has been in business for almost three years now and at this point it's an app available on iOS app store and like any business it needs to generate some revenue to be a sustainable business. Is My Day To-Do a financially sustainable business right now? NO, not at all and that is why in the last few months I have taken a few steps to try and change that. In this post I will be taking about some of the initiatives that I took to generate some revenue. These initiatives range from changing the price of the My Day To-Do Pro version to adding in-app purchases in Lite to advertising and all of these have managed to yield some results. In this post I will talk in detail about these initiatives and hopefully any new startup founder can learn something from it. Background I started working on My Day To-Do when I was recovering from my accident that gave me a traumatic brain injury after which I had to learn how to walk followed by separation from the woman ...