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Showing posts from June, 2017

Marketing to Chinese consumers

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China is one of the most important markets in the world and one of my goals with My Day To-Do is to generate a solid active user-base in China. Lately I have doubled my my efforts to expand further into that market, that lead to this month when I (we) have had a rather significant and entirely believable spike in downloads from China. In this post I will be talking about some of the things that I (we) have done, am doing and will be doing to keep the momentum. p.s. the spike is not like 10,000 daily downloads or so but a steady stream of downloads from the region, read on to know more about the download numbers. Background  How did China become an important market for me? China wasn't always an important market for me, however that changed when I ran a sale on My Day To-Do last Christmas and as I have mentioned in this post , unexpectedly for me, China was the region with the highest number of downloads during that sale period. Ever since that, I have been thinking...

Addressing app review rejections for auto-renewing subscription in-app purchase (iOS)

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The ability to know what the weather is like while planning your day is a feature of  My Day To-Do  Pro and as of the last update it’s also a part of the  Lite version . Unlike the Pro version it’s an auto-renewing subscription based  in-app purchase (IAP)  in the Lite version. What means is that when a user purchases it, the user only pays for the subscription duration after which the user will be automatically charged for the next period. Adding an  auto-renewing  subscription based IAP proved to be somewhat challenging in terms of the app store review i.e. the app update was rejected by the App Review team thrice because of missing information about the IAP. Therefore in this post I will share my experiences and knowledge of adding auto-renewing IAP in hopes to save someone else the time that I had to spend on this problem. In-App purchase This year I started adding IAPs to My Day To-Do Lite which lead to learning about different types of IAP...