My new years eve plans and how I managed to boost my apps downloads
It's new years eve and this is perhaps the last day I am offering My Day To-Do for free on the app store. I started offering My Day To-Do for free as a holiday offer from 24th of Dec, 2016 to 1st of January 2017. Since then I have seen a significant spike in downloads with a majority of the downloads coming from China. This is awesome, as unlike it's free sibling My Day To-Do Lite , My Day To-Do pro version hasn't seen that many downloads, so this is a great way to get it to a wider audience. Why did I offer my app for free? App Analytics in iTunesConnect told me that there were a number of "product page views" for My Day To-Do on the App Store, so I realised that one of the obstacles for people from downloading the app could be the $4.49aud price tag. Hence I decided to remove that obstacle for some time and in doing so I was hoping to get some user feedback or to get people to leave a review on the App Store. What do I think contributed to the download...