Using relatable stories to market to the target demographic

Over the last few months, I tried something different...at least for my startup. I tried to market to the target demographic via a set of fictional stories that they could relate to. The most unique aspect of this marketing initiative was that in both these posts, there was no direct mention of My Day To-Do, but subtle hints to the features it offers. 

I followed up writing those posts with corresponding Facebook ad campaigns, to know those in more details. If you want to know more about it, you can read my post on the My Day To-Do blog

Marketing to the target demographic with stories

If you find my blog posts useful and want to support me, you can 

1. Buy the pro version of My Day To-Do - it's cheaper at this stage
2. Download the Lite (free) version and unlock one of it's IAPs
3. Or give our app I was there, that aims to simplify texting a try

Whichever version you try, if you leave us an App Store review that would really help.